Sticky summaries of great business books on your mobile in audio and text


The Challenge: Ambitious professionals have limited time and energy to continuously stay ahead in their field. They are drowning in content and choices. Our research shows they have only about 30 minutes per day for professional and personal development. It is hard to find actionable and relevant content that is conveniently summarized. There are countless business books to choose from, but it can take many hours to get through an entire book (for example, about 8 hours for an audiobook, according to our research.) Today’s high-achieving individuals are looking for ways to save time and keep up with the latest in their field. 



The Solution

– You choose when and how to develop your skills 

We are creating a skill development app that offers summaries of business books for professionals who want to stay ahead. The aim is to provide you with a convenient way to develop your professional knowledge and skills with leading content that is actionable and relevant. The summaries of value-adding business books will be available directly on your mobile in both audio and text. 

Our mission is to bridge the gap between what science knows and what business does.

Our vision is to design the ultimate learning experience for ambitious professionals. 

We aim to provide the most effective way to develop your business skills. Subscribe to sticky summaries with cutting edge content that you remember.



Love to stay ahead and like to develop your skills?

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The Team behind 30minMBA


Therése Gedda – Founder and CEO 

Would you like to know more about our business idea, educational and strategic partnerships or our ambassador program? Contact Therése at therese@30minmba.com or call her at +46-702-78-88-87 


Jonathan Danemo – CMO 

Do you have any questions related to PR, media or the app? Contact Jonathan at jonathan@30minmba.com or give him a call at +46-739-19-61-11


Meet some of the 30minMBA advisors 


Donnie Lygonis – Strategic Advisor via the KTH Innovation program  

Technology Transfer Manager at KTH Innovation . Serial entrepreneur and speaker. Expert in business development, entrepreneurship and innovation management.  


Gregg Vanourek – Senior Advisor and Contributor 

Three time author, guest lecturer and serial entrepreneur. Expert in educational services, startups and leadership.


Andrea Elvhage – Strategic Advisor

Business owner and entrepreneur. Expert in broadcasting, content production and strategic partnerships. 


Jacob Leander-Olsson  – Strategic Advisor

Previously at MTG – founder and Head of Like.tv. Expert in social media, online marketing and play services.


Anneli Viklund – Strategic Advisor 

Innovation Professional at ALMI.  Expert in strategy, business development and innovation management.  



Are you our next ambassador? 

We would like to invite you to take part in something special. Join us on our journey with an opportunity to become an an advisor, supporter or ambassador. 

Ambassador: Are you excited by what you see and would like to be among the first to spread the word about our awesome service? Contact us about ambassador opportunities.

Supporter: Can you not wait to see the final product and would like to influence the development? Get in touch about being a supporter.

Advisor: Do you believe in our mission and concept and would like to guide us in a strategic or educational capacity? Reach out to us to discuss becoming an advisor.  



30minMBA News in 30 seconds

The first article in Internetworld about STING’s accelerator program and the 8 new startups is out! (The article is in Swedish).


We were recently invited to be a part of STING FastForward out of 110 startups. Together with 7 companies, we will be joining the business accelerator during the spring from the heart of Stockholm at SUP46.  


We were accepted to be a part of KTH Innovation – an early stage accelerator program at the Royal Institute of Technology. We are grateful for receiving support and mentoring from an experienced and knowledgeable business coach to spur progress and development. 


After an extensive application process, we were selected alongside 6 other hot start-ups to pitch our business during Startup Sauna at SUP46 to an audience of advisors, experienced entrepreneurs, mentors and investors. 


Our CEO, Therése, took to the stage at the Venture Cup kick-off, to motivate aspiring entrepreneurs and to share tips about entrepreneurship and how to excel in networking. 


We recently pitched at KTH Innovation’s Early Bird investor network – an opportunity to network with entrepreneurs, introduce our brand, service and to meet investors. 




30minMBA on Twitter


We are what we repeatedly do. Excellence, then, is not an act, but a habit.
— Aristotle